Ever evolving world of Search Engine Optimization, we know lot of tricks and treats since we got involved. Sometimes for me it was heard over the counter sort of which now becomes an article to read.
Guest Blogging in the world of SEO is more like the relationship generator initiative. Its Social networking in its sense without a created network. In fact you create your network on the world wide web which is your platform. Building relationships online is always a tough task unless your profile on Facebook, twitter, linkedin have more than 80% people who you met for the first time online.
In other words, if you be one of the industry experts, dont expect guest blogging to come easy on you. IMO guest blogging solves a lot of concerns across Link Building and ensures we stick to Google's policy of creating unique quality content. Defining quality is a debatable topic as its always been with either, keeping it simple or making it sound alien. Both in their respective studies are relevant, but you cannot complicate a topic of "how to tie a tie" unless you really want to confuse. Guest blogging helps here extensively as you build relationships, your peers set quality guidelines which then becomes the norm for you.
In the long run, we start linking through guest posts. On topics which are simple, quality driven and relevant to its audience But, hey, there are cons to it too. Yes the system can be manipulated to the extent of you pre approved circle of trust who accepts everything and anything. At that point your relationship was not built online, it was rather flourished among st the two.
Keeping it simple, guest blogging for link building, yes please. Guest blogging for link building ONLY, No please. Panda is going to get you in any case if the later is followed. So instead when you invest you time, effort and energy, invest in something which will run for you better in future rather than few miles before the great panda gets you.
Untill Next Time......
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